Briefly describe and discuss the market segment Sabina that you..

Briefly describe and discuss the market segment Sabina that you have chosen has selected to target including their similar needs and wants and what may give rise to these similarities. Then, describe each element of the marketing mix employed by Sabina company and relate these things back to the characteristics of the targeted segment. Explain what the mix choices are, what they are doing for each marketing mix element and how this is likely to add to the satisfaction of their targeted customers. Make suggestions about how any of the marketing mix elements could be improved and why this would improve their offering to their target market.

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